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It’s your time to Sparkle!

A little book with a big message, Sparkle! is the ultimate guide to creating happy, healthy nonprofit organizations that communicate better, raise more money, and grow faster. Discover how small changes in everyday practices transform your workplace, expand opportunities, and empower you to lead with confidence.  

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Our Testimonials

“With Sparkle!, Merle Benny has distilled decades of her experience and observations with non-profits into a powerful and accessible guidebook to help non-profit organizations thrive and shine. This book will help many organizations and leaders in their path to optimal success.”
Kalpana Bhandarkar
Kalpana BhandarkarPrincipal, Spring Bhee Advisory
“Merle Benny's wisdom, enthusiasm, and practical approach to captivating hearts and minds makes Sparkle! essential reading for every nonprofit leader, no matter the size or scale of their organization.”
Frank Abdale
Frank AbdaleAbdale Consulting, LLC
“Sparkle! is an essential guide for any organization looking to amplify its impact. It shows us how fully engaged employees and board members, who deeply understand and believe in the organization's vision, can become powerful advocates, driving growth and success. Perfect for leaders seeking to cultivate a motivated team that shares and spreads their mission for a better world.”
Jasmine Garcia
Jasmine GarciaForest Trends
“Stories and communication is the very core of every successful venture. Step by step this book shows how this is done. As it's easy to follow and apply the teaching. This book will be an essential tool for all the nonprofits who want to make an impact and succeed in making the world a better place!”
Åsa Rydhard, MACA
Åsa Rydhard, MACA Biz Storytelling Expert, rydhard.com
"Sparkle! is fantastic. This isn't one of those books that tells you what you already know. It gives you great ideas for growing and explains how to apply them. Just the section on storytelling alone is worth getting this book!”
Shane Hoffman
Shane HoffmanCreative Clay
“Having worked and taught alongside Merle for several years, I was happy to see this little book that reflects her smart, fun style. It is an informative and useful guide for nonprofit organizations, as well as consultants serving the nonprofit sector.”
Maria Badali
Maria BadaliArkle Consulting Group
“Merle Benny shines as a passionate changemaker in the nonprofit world. In Sparkle!, she shares invaluable insights for achieving nonprofit excellence, offering a treasure trove of clear, compelling messaging that resonates and inspires. Especially valuable in these challenging times, this book equips you with the skills and mindset to become an impactful leader and a beacon of light in the sector.”
Bruce Arbit, MPA, CFRE
Bruce Arbit, MPA, CFREPresident. Mission Impact Advisors

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“The email I look forward to reading”

Merle delivers inspiration to your in-box every Tuesday morning. Each issue packs practical tips, an action item, and a bit of fun! You’ll meet a Sparkler (a nonprofit hero like you!) making a difference in this world. One weekly email packed with the tools and inspiration you need to create a bigger, better organization..

Free Mini Book The Secret is Out: A Wake-Up Call to Nonprofits